ember serve on a new cloned project

I am brand new to ember and am having a hard time getting ember to kick off. I have ember installed on my local machine. I cloned a client project from git into my local projects folder. I cd to the project folder and then ember serve and it says there is no ember cli to serve. If I try to install bower it says no such file or directory, open C:\Users\mjr23\package.json'.

I am at a loss on this stuff. I cant find any direct answers to jumping into a live project and getting to work. Any guidance on this would be very appreciated.

I feel like I am missing something very obvious, this really cant or shouldnt be that difficult...